Alertful - Email Marketing

Alertful - Email Marketing

The Brief

An email campaign was required to notify all users and people who had requested to be notified of launch that Alertful for Business had been launched.  The aim of the email was to display the core benefits of the service and give users a clear way to go to the website to learn more and sign up.

The Spec

4040 Media created a quirky email that used illustrations and graphical elements to grab peoples attention and generate interest. This helped convey Alertful’s values of being a high quality design oriented service.

The Outcome

The campaign achieved a fantastic result with many new user registrations.  The campaign also helped extend the reach of the email campaign to the masses by being featured on email galleries and design blogs for the design of the campaign.  This in turn helped generate further traffic to Alertful.

The Email

Check out the email here:
http://email.emailspring.com/t/r/e/jtjjuly/l/t/